Cambridge and Somerville Local First - 2011 Coupon Book - Shift Your Shopping to Local First

Local Somerville Businesses Support SLF - Amazing SomerFun Video by Paper Fortress

Jul 23 12:30 am

Somerville Somerfun 2010 Event from Paper Fortress on Vimeo.  The speech ends and music begins at about :45.  Music by Josh Lederman & The CSARs

by Joe Grafton

SomerFun did not quite work out how we had hoped and planned (note to organization:  outdoor events are affected greatly by rain), and set SLF back financially for a bit.  But we pulled together and persevered that day.  We learned a lot and we still managed to create a great experience for those who braved the showers.

As I wrote about in a post about the Street Attack video series earlier this week, one way in which we are blessed is the support of the creative community.  As I watched this video, I saw images of so many supporters.  I saw business owners, artists, nonprofits and community members all enjoying being together and doing so out in the community.  I saw people supporting SLF and each other.  Which brings us to Paper Fortress and Stebbs Schinnerer.

Stebbs is a pretty big deal, I think.  He went on tour with Johnny Cupcakes, renowned T-shirt artist.  He’s created stunning videos about Union Foundry, a Recover Green Roof & Green City Growers collaboration building a garden on top of a restaurant and documented the Floods in Union Square.  It’s painfully obvious from watching any of his videos that the boy’s got talent.

And so as we were planning SomerFun, Stebbs and I started a conversation about documenting our event through his firm, Paper Fortress.  As the financial outlook started to worsen, I told him we probably couldn’t afford his work.  He told me:  ”Don’t worry about it, we’ll figure it out“.  And when the final numbers came in, our video budget went from little to nothing (or negative?).  But Stebbs didn’t seem to care.

He believes in what SLF is doing and, more importantly, cares about Union Square and his community.

Yesterday, when he sent me the link to the video via Gchat, I let loose with the gratitude and appreciation.  His response?

no worries man, seriously. i appreciate it but i want to help build the community around here, and if it means helping out with a little video here and there its no biggie at all

And that’s how independent business owners roll.  And it keeps us (and me) going through any of the tough times, and  makes it all worth it.

Thanks Stebbs!!!


Thanks also to local recording studio professional (and SLF Artist) Damon Leibert and Josh Lederman & The CSARs both from in and around the ‘ville, for providing the incredibly appropriate track “Pretty Betty”.  They play a monthly at SLF Member Precinct in, you guessed it, Union Square.

Why Local Works - The Street Attack / Somerville Local First Video Series

Jul 20 4:03 pm

by Joe Grafton

Street Attack: Vision Episode 4 Somerville Local First from Mykim Dang on Vimeo.

We’re so excited to present the first episode in a video series about The Local Movement, Somerville Local First and some of its Local Business and Nonprofit Members. We are incredibly grateful for all the time and effort that went into this project. It is a perfect illustration of what keeps our organization going. Here’s the story:

To be blunt: SLF is sorely lacking in resources. We’ve received no grant funding and little funding from government (although the City of Somerville’s Economic Development Department did help fund our coupon book last year, which was pivotal in our growth for which we are very thankful). So telling the story of the movement is always challenging. But the creative community in Somerville and Greater Boston, who appreciate the work we do, has helped us out tremendously.

In almost every case where we’ve produced something to build the movement, designers, writers, web developers, photographers and videographers have graciously donated their talent and resources.

And in this case, things are no different. Street Attack is a Boston-based alternative and digital marketing agency. Mykim Dang, host and producer of the series, also happens to be a former member of Fringe Movement, one of our favorite business incubator spaces. Mykim reached out to us in May with this offer. Street Attack would shoot, edit and publish a series of videos about the Local Movement, SLF and its members. They’d do it for free. And we could use the content in anyway that we wanted.

It is this type of outreach that demonstrates the power of community and the supportive environment it fosters. This is where we’re going in the movement, because it is where we should be. Faced with difficulties and challenges, we are reminded that amazing community members surround us, willing to offer their love and assistance. And they surround you too.

We would like to again thank Street Attack for this work and all their help. We hope you enjoy the series and share them with your friends, and feel more connected to the movement and our members.

Photos from SomerFun 2010

Jul 18 1:39 am

Here are a few great photos from our talented friends at Supertonic.

Mayor Joe Talks at SomerFun

Groundwork Somerville's great map game for the kids

People were loving the dunk tank

Everyone's favorite local chocolate company, Taza Chocolate

Shiny Things for your nest with Magpie

Local Ice Cream from JP Licks

A BIG thank you to event sponsor The Independent

SomerFun water bottles, made in the USA, bought in Somerville and BPA free

Local delights for the canning demonstration by Green City Growers

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